Vol. 2 No. 1 (2013): Volume 2 (2013)

Articles

• Editor’s Introduction: From Proof of Concept to Growth

  Daren Brabham

  • PDF

• Friends, Fans, and Followers: A Case Study of Marquette University’s Use of Social Media to Engage with Key Stakeholders

  Amanda Stageman, Kati Berg

  • PDF

• Zombies Gone Viral: How a Fictional Zombie Invasion Helped CDC Promote Emergency Preparedness

  Marjorie Kruvand, Maggie Silver

  • PDF